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Obama v Romney – who do you tweet like?

With the Presidential election approaching fast, we’ve created a fun game to see which candidate you tweet or write most like.

Perhaps you’ve already picked your guy or you’re not interested or not eligible.  But you might be just a little curious to discover who you – linguistically speaking – have most in common with.

We pulled together around 150,000 words each from speeches by Barack Obama and Mitt Romney and analyzed them using some of the advanced language technology we’ve created  at SwiftKey.

Just head to http://prezometer.swiftkey.net/, type in your Twitter username or some text you’ve written and press the button. It looks at the topics you’re talking about but also examines how you use language and compares this to the candidates. You can also type in the Twitter name of one of your friends, or a public figure like a sports star or celebrity. You might be surprised!

Analyzing language is a complex challenge – even for the experts we have here working on it.  The differences between the two candidates aren’t always clear cut, they often talk about the same topics or use similar phrases. The fact they both tend to end speeches by saying: “Thank you. God bless you and God bless the United States of America,” can help explain why even Obama and Romney aren’t ranked “100%” themselves.

We’re not here to nudge you to vote a certain way, it’s your vote. But we do work in a democratic way, for example by trying to open up parts of our decision-making to our users – you can vote for features you want and offer feedback – and by having a pretty non-hierarchical workplace. We believe in having a say and being heard.

So if you do want to exercise your right to vote, you can find neutral information here. Barack Obama’s website is here and Mitt Romney’s is here.

This was created during one of our Innovation Days – a monthly opportunity to test out new skills, work in different ways, try to build something. Big thanks to Jaley, Joe F and Mike for the hard work.

:: What score did you get? What scores do celebrities, sports stars or brands get? Leave your results in the comments!

  • http://8tracks.com/zocuvyncovu118 read this info here now

    With having so much content and articles do you ever run into any issues of plagorism or copyright infringement?
    My site has a lot of unique content I’ve either created myself or outsourced but it looks like a lot of it is popping it up all over the web without my agreement. Do you know any techniques to help prevent content from being stolen? I’d genuinely appreciate it.

  • http://feedyouradhd.blogspot.com Snarky_Basterd

    Um. Just because I TWEET a lot about Obama does not mean I LIKE him. I’ve been his heckler for 4 years, and he finally blocked me this summer. But you people think I just love him: http://prezometer.swiftkey.net/#QHNuYXJreV9iYXN0ZXJk/12

    #Fail

    Also #caring

  • jejohnson31

    Snarky, I just think it means that your tweets tend to be more about Obama. Not that you “like” his policies. (smile) The system is down right now but I am sure mine will point towards Obama since I have been tweeting him about #Benghazi like a mad man trying to get answers.

    jej

  • jejohnson31

    Of course it just ran for me and I have a 72% Romney. (laughing)

    http://prezometer.swiftkey.net/#QGplam9obnNvbjMx/20

    Hey Swiftkey. Why do you have such an angry picture of Romney on your meter page? Also, why is the one of Obama so light? I don’t think you are being racist, just thought you might be trying to help one candidate more than the other. Hmmm.

  • http://www.swiftkey.net Ruth Barnett

    Hi jejohnson31 – we got the pictures from the Creative Commons selection on Flickr (as seen in the credits), simple as that. There’s been no attempt to favour a particular candidate.
    Ruth

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